CEO
Chief Executive Officer
Position Open
Industry executive search underway. Background expected: senior operating leadership at Disney Parks, Universal Parks, or comparable integrated-resort operator.
Themed Resort Operations
We operate themed resorts so owners don't have to.
Immersive Experiences Group is a contracted operator for themed entertainment destinations. Owners and investors hire us to run their properties end-to-end — pre-opening through steady-state operations — to the standards guests expect from Disney, Universal, and the world's top integrated resorts.
4
Properties under management
12
Integrated operating disciplines
24/7
Operations control center
99.6%
Attraction uptime target
What We Do
A full-service operator for themed destinations.
Six integrated operating disciplines, under one accountable leadership team. Scoped to whatever your property requires — from full resort operations to technical-only engagements.
Engagement Models
Three ways to put IEG on your property.
Every owner-operator relationship is different. We structure contracts to match the asset, the brand control you want to keep, and the operational depth you need from us.
Model 01
Full Operator
IEG takes on complete operating responsibility for your property — staffing, P&L, guest experience, technical operations — while you retain ownership and strategic direction.
- Operating staff on IEG payroll
- P&L accountability
- Branded as your property
- Typical term: 7–15 years
Model 02
Managed Services
IEG delivers specific operating functions — F&B, technical, or guest experience — while ownership retains overall control and the on-property team.
- Service-line by service-line
- Owner retains or co-employs staff
- Performance-linked fees
- Typical term: 3–7 years
Model 03
Technical Operator
IEG operates the show, ride, and IT systems — the most failure-sensitive layer of any themed property — while the owner runs everything else.
- Show, ride, IT, and AV scope
- On-call and resident technicians
- 24/7 OCC included
- Typical term: 1–5 years
Portfolio
Properties we operate.
Four themed resorts currently under IEG operating contract. All owned by Immersive Holdings Group and operated by IEG under full-operator agreements.
Why IEG
Why owners choose us.
A themed resort is the most complex operating environment in hospitality. Most operators aren't built for it. We were.
01
Single point of accountability
One operator, one leadership team, one P&L. When something needs solving, you call one number — not five vendors blaming each other.
02
Show-first operating culture
Every cast member is trained to protect the immersion. Operations is a department of show — not the other way around.
03
Owner stays the owner
You set brand direction, capital plans, and strategic intent. We deliver operating performance against the standards you set.
04
In-house technical depth
Show systems, ride controls, and IT are operated by the same organization that runs the floor. No 2 a.m. vendor coordination calls when an attraction goes down.
Our team has built attractions at Walt Disney Imagineering, operated stages at Cirque du Soleil, run integrated resorts in Las Vegas and Macau, and engineered show systems for the world's most-visited theme parks. We came together to build the operator that the themed-resort industry needs but doesn't have — and we built it for owners who deserve more than a hotel manager retrofit.
That's why we're here. Learn more about the team.
Leadership
The operating team.
Senior operating leadership across resort operations, guest experience, technical, and safety. Each role carries direct on-property accountability — not just oversight.
COO
Chief Operating Officer
Position Open
Operating leadership for all property engagements. P&L responsibility and direct accountability to ownership groups.
TCH
SVP, Technical Operations
Position Open
Show systems, ride control, IT, and the 24/7 Operations Control Center.
GX
SVP, Guest Experience
Position Open
Cast, character, hospitality standards, accessibility programs, and brand stewardship across every property.
Latest
Recent updates from IEG.
Start a Conversation
If you're planning, building, or repositioning a themed property, we should talk.
The first conversation is confidential and free. The first deliverable — an Operating-Readiness Report you can take to your board — is yours, whether or not we end up under contract.